SEO Tips How To Increasing Link Popularity
Posted on | February 18, 2010 | No Comments
Submitting to general purpose directories
On the Internet, many directories contain links to other network resources grouped by topics. The process of adding your site information to them is called submission. Such directories can be paid or free of charge, they may require a backlink from your site or they may have no such requirement. The number of visitors to these directories is not large so they will not send a significant number to your site. However, search engines count links from these directories and this may enhance your sites search result placement.
Important! Only those directories that publish a direct link to your site are worthwhile from a seo point of view. Script driven directories are almost useless. This point deserves a more detailed explanation. There are two methods for publishing a link. A direct link is published as a standard HTML construction. Alternatively, links can be published with the help of various scripts, redirects and so on. Search engines understand only those links that are specified directly in HTML code. That is why the seo value of a directory that does not publish a direct link to your site is close to zero.
You should not submit your site to FFA (free-for-all) directories. Such directories automatically publish links related to any search topic and are ignored by search engines. The only thing an FFA directory entry will give you is an increase in spam sent to your published e-mail address. Actually, this is the main purpose of FFA directories.
Be wary of promises from various programs and seo services that submit your resource to hundreds of thousands of search engines and directories. There are no more than a hundred or so genuinely useful directories on the Net – this is the number to take seriously and professional seo submission services work with this number of directories. If a seo service promises submissions to enormous numbers of resources, it simply means that the submission database mainly consists of FFA archives and other useless resources.
Give preference to manual or semiautomatic seo submission; do not rely completely on automatic processes. Submitting sites under human control is generally much more efficient than fully automatic submission. The value of submitting a site to paid directories or publishing a backlink should be considered individually for each directory. In most cases, it does not make much sense, but there may be exceptions.
Submitting sites to directories does not often result in a dramatic effect on site traffic, but it slightly increases the visibility of your site for search engines. This useful seo option is available to everyone and does not require a lot of time and expense, so do not overlook it when promoting your project.
http://www.sampepuas.com/blog/seo-tips-how-to-increasing-link-popularity…
Promote Your Business With Online Video
Posted on | February 18, 2010 | No Comments
Whether you?re General Motors or the corner convenience store, you probably could use a little more business. The question is how to get the word out about your products or services to the people who need them. One hot technique these days is to use short videos.
If you?re not convinced that video can help your business, consider the viral marketing success of the incredibly nerdy ?Will It Blend?? videos created by Tom Dickson, founder of Blendtec. The videos became an overnight sensation on YouTube, and according to some sources, sales increased by 500 percent. Not too shabby for spending a few minutes in front of a video camera and a little editing effort.
Video on the Internet is still novel enough to be compelling in its own right. People now routinely use the Web to search for information about products or services that they want to purchase. And if you can dig up a typical Web site?s traffic patterns, you?ll find that an enormous percentage of site visitors click away from the site in less than a few seconds. They scan the text and pictures and make a snap judgment about whether or not the site has anything to offer them. It is extremely difficult to get them to read all the way through the home page, let alone click through to get more information on subsequent pages.
PPC or Selling Text Links, How to Choose
Posted on | February 18, 2010 | No Comments
Many of the webmasters earn by PPC programmes, and they also selling links. You can get paid by google adsense, bidvertiser, exitjunction and so on. Here wewill discuss when you you should choose PPC and when choose selling links. If you have large traffic, do google adsense; if you have higher PRs , sell links.
One of our sites : www.towholesale.com , got paid $4.31 by adsense last month month. It got 2900 page impression and 11 clicks, the click rate is 0.38%. Another site: www.thelaserpointer.com with PR4, it got paid by selling text links to www.backlinks.com. Their rate for PR4 homepage links is 4$/month. However, you can use both of them on your sites, and you can also sell more than one sites on backlinks.
‘Nofollows’ for building links
Posted on | February 18, 2010 | No Comments
The use of “nofollows” in coding for outbound links has been recommended to improve the SEO of the websites.
Because nofollows cover the website against links to the addresses which may be considered by Google as harmful or spam-related.
In short, using the ‘nofollow’ attribute is one of the most effective ways of ensuring that your outbound linking doesn’t harm your website’s SEO.
Google’s Matt Cutts: ‘The rel=’nofollow’ attribute is an easy way for a website to tell search engines that the website can’t or doesn’t want to vouch for a link…Nofollow is recommended anywhere that links can’t be vouched for.
Search Engine Watch’s Justilien Gaspard recently advocated the practice, explaining that online marketers should not turn their nose up at nofollow links as they can still create traffic.
Nine Ways to Turbocharge Your Web Traffic Using Articles
Posted on | February 18, 2010 | No Comments
One. One-way inbound links. Getting relevant, one-way links coming into your web site is a proven way of improving your search engine positioning. Web traffic best press release being found in the search engines is a great way to get quality traffic to your site. Posting articles to article directories is a great way of getting quality, one-way links.
Two. Keyword rich pages. Using well written, key word focused articles on your web site is a tried and tested approach to rapidly building pages. Search engines love to see growing sites. It is a sign of a dynamic, active site which is just what the search engines crave.
Three. Web site content. For most people, surfing the web is all about finding relevant content. Using keyword rich articles is a great way to build relevant content. If you have great content you will start to get traffic through simple word of mouth referrals.
Four. Enticing titles. The title of an article is generally well crafted to entice readers. The titles of articles used on your where to send a press release site are likely to appear as your page title or description. As these are part of the search engine results pages strong titles are a great way to increase your web traffic.
Five. Get your web site listed on the search engines. Posting your articles to article directories multiplies the number of links for the search engines to follow back to your site. You must be listed on the search engines to stand any chance of getting search engine traffic.
Six. Crank up the output. Many people create one article, post it to a directory and expect the traffic to pour in. Sadly, it does often happen this way. great press release key to masses of traffic is masses of articles. Developing a plan for regularly creating and distributing articles is the real key to generating traffic from articles.
Seven. Keep visitors on your site for longer. Using high quality, relevant, themed articles on your web site is likely to entice your visitors to stay for longer. While this in itself does not increase the web traffic, visitors write press releases for longer means that they are more likely to buy, click on your ads or do whatever else you want your visitors to do.
Eight. Get more repeat visitors. Getting more repeat visitors is the holy grail of web traffic. High quality content from articles encourages repeat visitors.
Nine. Establish yourself as the recognised expert. Articles are a great way of increasing your own reputation. Writing and publishing news distribution is a brilliant for this. It’s amazing just how much traffic you can get when people start using your name as a search term because they see you as the expert.
No matter which reason you choose, keyword articles will increase your web traffic. That can only mean good things in store for you and your website. You can have your keyword articles written for you press release sites them yourself. Whichever way you go, though, be sure they are well-written as poorly written articles will do nothing to increase your website traffic.
http://www.meadowfreepress.com/article-marketing/0,1873,404736,00.html
Need Back Links Fast Click Here to Find Guaranteed Places to Post a Link Fast
Posted on | February 18, 2010 | No Comments
1. Create a Facebook group. Facebook has a lot of clout with the search engines, so getting a group started on this social networking giant is a simple way to build back links. You can also list your website on your profile, and ask your friends to do the same.
2. Answer questions on a Q and A community. Wiki Answers and Yahoo! Answers are two great places to post links to your site. Simply answer questions that are relevant to your product or service, then insert a link to your site as a reference. Avoid answering too many questions at once, though, or risk being flagged and having all of your links removed.
3. Post an advertisement on Craigslist. Craigslist is constantly being spidered by Google’s bots, and new posts register fast. Although sneaking a link into your Craigslist posting can be difficult, it can be done. Try leaving off the www, or better yet, simply link to an image (with a URL embedded in the picture) hosted on another server.
4. Start a Wikipedia page about your product or service. Even though Wikipedia inserts a “no-follow” code into all URLs on the page, you can still use this community site to build back links fast. Wikipedia sites are frequently cited on other web sites, so your post will naturally build more links to the site.
5. Comment on newspaper stories. Many popular news websites will allow commenters to create a link out of their user name by entering a web address. This is a great way to build anchor text links to specific pages on your site.
Microsoft Recommending Link Exchange Schemes
Posted on | February 18, 2010 | No Comments
Most of the SEOs were amazed by reading the article written by Skip Chilcott, Sr. Product Manager of Microsoft. He openly asked the entire webmasters to participate in Link Exchange program as it results in providing a boost to their ranks in search engines. His statement contradicts with Google’s Webmaster and Microsoft’s guidelines.
Google has been seen saying following words about participating in the link schemes:
“…there are some webmasters who get involved in link exchange programs and other build partner pages just for the purpose of cross linking and disregarding the quality of links. This leaves a long term impact on their sites. But the strategy totally violate the set guidelines of Google Webmaster and can also have negative affect on search engine ranking results..”
When the Google is seen stating this, Microsoft is not left supporting its competitor:
“…use of techniques like Live Search index might affect the ranking of your website or even get your website removed from the search index. Settling down for link farms techniques can artificially increase the number of links to the webpage, but it is not genuine…”
Yahoo also believes that sites those are cross linked excessively are consider unwanted and thus, face lack of ranking problems.
Now the question arises, why would Skip Chilcott publicly recommend Link exchange scheme that is a semi black hat technique? Along with this, he would also endorse certain firms/ softwares to help you with adopting link exchange scheme.
Why Should we Discourage Link Exchange Schemes?
We have seen search engines becoming more competitive as well as useful for SEOs and even common researchers. All of us depend on these search engines to find relevant information. The reason why search engines have gained so much credibility is because they offer maximum information in quickly. As so many people have started gaming the search engines, this is resulting in more spam and less quality results. In order to stop receiving spam, we have to ensure that attributed like low quality links should not be taken into consideration by search engines. Google is one of the preferred search engines, which has not only discounted the bad links from counting but has also taken strict actions in order to prevent webmasters from googling the search ranking with shady SEO techniques.
It is true that reciprocal linking or participation in automated link exchange program however does not completely benefit users. These are only beneficial for the webmasters who game the whole system. And if despite of abiding to some strict rules, search engines are still gamed, they will lose their usefulness.
When a top notch employee of Microsoft gives a shady advice like semi black hat SEO, it clarifies the doubt that why Live search has yet not been successful in producing good results.
After identifying the mistake made by him in first post, Skip Chilcott came out with another post. For this, he took advice from colleagues over at Live Search. He made them share some expert advice about linking best practices.
Possible White Hat, which are Link Exchange
The links that assist users in finding more relevant information about particular subject.
Links, which are not meant for promotion or do not give link juice to a site that has spammy nature.
Links that are meant for traffic and not at all for better search engine ranking.
Links that you would also recommend to search engines due to the quality and highly informative details they offer.
There are some natural link building techniques referred by many Search Experts. These are:
Should I Avoid Link Exchange / Link Trading Hubs? by Aaron Wall of SEObook.com
8 Ways to Buy Links without Buying Links written by Rand Fishkin of SEOmoz.org
101 Link Building Tips to Market Your Website written by Aaron Wall working for SEOBook.com
The definitive link building strategy offered by Web Credible
Five Link Building Strategies That Work by Brian Clark of Copyblogger
Link Building Tutorial – A Complete Walkthrough written by Saad Kamal
Link exchange
Posted on | February 18, 2010 | No Comments
A link exchange (also known as a banner exchange) is a confederation of websites that operates similarly to a web ring. Webmasters register their web sites with a central organization, that runs the exchange, and in turn receive from the exchange HTML code which they insert into their web pages. In contrast to a web ring, where the HTML code simply comprises simple circular ring navigation hyperlinks, in a link exchange the HTML code causes the display of banner advertisements, for the sites of other members of the exchange, on the member web sites, and webmasters have to create such banner advertisements for their own web sites
The banners are downloaded from the exchange. A monitor on the exchange determines, from referral information supplied by web browsers, how many times a member web site has displayed the banner advertisements of other members, and credits that member with a number of displays of its banner on some other member’s web site. Link exchanges usually operate on a 2:1 ratio, such that for every two times a member shows a second member’s banner advertisement, that second member displays the first member’s banner advertisement. This page impressions:credits ratio is the exchange rate.
One of the earliest link exchanges was LinkExchange, a company that is now owned by Microsoft.
Link exchanges have advantages and disadvantages from the point of view of those using the World Wide Web for marketing. On the one hand, they have the advantages of bringing in a highly targeted readership (for link exchanges where all members of the exchange have similar web sites), of increasing the “link popularity” of a site with Web search engines, and of being relatively stable methods of hyperlinking. On the other hand, they have the disadvantages of potentially distracting visitors away to other sites before they have fully explored the site that the original link was on.
Feig[5] notes several aspects of link exchange companies that prospective members take into account:
Banners that are animated images result in member web sites taking a long time to load. Some companies impose restrictions on animation lengths.
The size, in bytes, of a banner is important, affecting both how long it takes to load and how long it takes to render the web site displaying the banner.
Control over the subjects of advertisements is important. Some companies offer guarantees that advertisements will be restricted to certain subjects, will not include advertisements for pornography, and so forth.
Companies that provide mechanisms to design banners for webmasters often use automated facilities, where the generated banner design is not reviewed by a human being.
Link Building With Articles
Posted on | February 18, 2010 | No Comments
There are many different ways that a link can be built. One that is often overlooked but which can have huge rewards is writing and submitting articles. The reason article writing and submission is arguably one of the best of the link building methods is that it not only functions as a link building exercise but also a traffic source. Honestly, can you think of a better use of your online marketing time than a tactic that provides for traffic and which can help improve your search engine visibility? Neither can I.
That being said, simply whipping off an article and putting it up on your site is not going to do it. There are a few crucial steps to making the most of your efforts. It may take a bit longer to do it right but the rewards will be much higher as well. Here are the basic steps to writing an effective article that gets well picked up and can provide you with some solid traffic and links.
Pick A Topic
Picking a topic for your article can often be harder than it sounds. When you’re selecting a topic you can’t simply write about the first thing that pops into your head. There are two questions you need to ask yourself when you’re selecting your topic:
Will the editors care? If the editors of related websites aren’t going to care about your topic then it’s not going to get published. If it’s not going to get published then you can probably find better uses for your time – like golf or shopping for blue widgets online.
Will bloggers care? The second questions is whether other online publishers will be interested in the content. If an editor publishes your content and other link to it, that makes the like to you on the publisher site all the stronger.
Something I’ve found handy is reading through your FAQ’s. If clients and site visitors regularly ask you the same questions, these are likely good topics for your article (though an article on your shipping policies probably won’t get picked up too widely). Another great place to start when thinking of a topic to write about is your own brain. Are there questions you’ve asked that took a ton of time or research to answer? If so – answer the question for others and cover the research and you’re likely to get well picked-up.
Write The Article
While picking a topic can be hard, constructing the article can be all the more difficult. An article needs to have a specific point and must provide the reader with a means to understanding why you’re making that point.
Let’s take this article for example; once I knew I wanted to write an article on how to use article writing as a link building method I knew what the tone would be: instructional. After that it was a matter of deciding what I wanted to cover in the article (picking a topic, writing the article, testing the article and article syndication). After I’m done writing this article I’ll have it proof-read by a couple people who aren’t involved with our site and then I’ll syndicate it in hopes of developing some solid, highly-relevant links and secure some equally relevant traffic.
If I were writing an article on a different topic (choosing a life insurance provider for example) I may divide my article into sections such as: calculating what you need, analyzing the various options, selecting providers, choosing between an insurance company and an insurance broker). Either way you’ll want to decide ahead of time what you need to cover. You also need to decide on an article length ahead of time. As a general rule, an article between 1000 and 1200 words is good. Shorter likely won’t cover everything and longer tends to lose some people. To this end, I’ll move on to part three (testing the article) to keep things conceise.
Testing
Admittedly I don’t have a ton to say on this topic. Get people to proof-read your article. Ideally you’ll find people from inside and outside your industry to proof the article to make sure it makes sense to experts as well as laymen.
Also, watch the pickup rates on your different articles by searching for it after submission. Pay attention to the types that get picked up and where and focus future articles for the best outcome (whether that’s links or traffic or both – you’ll have to decide based on the statistics generated by each articles)
Article Syndication
And now for the entire purpose of the article – the syndication. There are two main avenues you can look down (and should) when looking to syndicate your articles. You can find an article syndication service for submissions (very good for a large number of article directories) and you can seek topic-specific sites that will accept your articles.
As I am affiliated with an article syndication company I won’t list your options there for fear of a conflict of interest and thus diminish the article. Instead I’ll focus on finding specific sites to submit your article to and will assume you will select your own large distribution options.
To find sites to submit your articles to you may need to think outside the box. You’ll need to run a number of searches for related phrases that will yield the best results. For example, if I worked for a web design company I might search for places that accept articles that are related to web design, hosting, SEO, small businesses and anything else I could think of. For example, I would begin my search on Google with “web design article submit” and extend it from there.
A helpful tool for this is SEO Quake. If you list your results in sets of 100 you can order them by PageRank or backlinks and go for the higher valued sites first.
Once you’ve got a solid list you can complete your submissions to it. Don’t forget to document your submissions as well as any account information for future reference as you’ll likely want to submit another article down the road. Also, you’ll want to add a few sites each submission so you’ve got a constantly evolving list with more and more backlinking domains.
Conclusion
Of course, you’ll likely discover more for yourself as you write and syndicate your own articles. Just don’t give up the first time and learn from every submission. It may take a bit to figure out what works best but article syndication is one of the single more effective link building tactics available.
Link Building Tips – Building Links the Natural Way
Posted on | February 18, 2010 | No Comments
It’s always exciting when you have created a new website and published it for the first time on the internet. You’re excited how much money it could make and you desperately want to start building links so that it gets lots of free search engine traffic. However it’s very important that you focus on building links naturally.
Search engine optimization is all about building links slowly and steadily so that in the long term you have a website that’s getting thousands of visitors from Google and the other major search engines. It is definitely not a short-term process.
The worst thing you can do is to put your website on the internet and then go about building hundreds or even thousands of backlinks straight away. Although this may get you high search engine rankings in the first couple of weeks or so, you will soon find that these rankings drop away again pretty sharply.
Think about how this influx of links appears to the search engines. To them it appears that you are gaming the search engines, which is in effect what you have been doing, so you could very easily see your website being punished for this aggressive link building strategy.
A better approach is to start off slowly in the first couple of weeks. So a good approach would be to get backlinks from a variety of sources so that it appears that your website is growing naturally. So you could submit your website to a few directories and start writing an article or two and submitting them to various different article directories. You could also join various forums relating to your niche and write a few useful posts, which obviously contain a link to your website in the sig file.
What you do not want to do is to buy links from high pagerank sites, or worst still buy site-wide links from various websites. These links are not really natural for a site that’s just been launched so if you do do this, then you may find your site being sandboxed or punished in some way, which will do more harm than good. You may then have to wait many months before your site gets any decent search engine rankings.
So the key point I want to make is that you should always build links gradually, at least to start off with. After a few months you can be a little more aggressive in order to obtain those high rankings, but you can’t expect to be at the top of the rankings (and stay there) after just a couple of weeks.
http://www.bestsyndication.com/?q=node/23917
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